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Category: Console
Could TikTok Be Banned... Today?
What we know right now:
How I Use Content Scoring to Make Posts My Audienc...
Ranging from brief social posts to deep-dive digital guides, I've written thousands of pieces of content for SaaS compani...
Media Buying 101: What It Is and How It Works [+ 1...
Media buying was once a world of direct deals and closed negotiations. But with the rise of digital media and platforms t...
How to Create Detailed Buyer Personas for Your Bus...
We marketers know that marketing according to data points alone isn’t enough to get meaningful engagement — that’s the jo...
Vertex AI RAG Engine: A developers tool
Vertex AI RAG Engine, a managed orchestration service, streamlines the process of retrieving and feeding relevant information to L...
I Dove Deep Into Work Breakdown Structures — Here‘...
Here’s a quick truth. Before writing this article, I stumbled on Akin’s laws, which aptly summarize work breakdown struct...
How to Create a Social Media Report in 7 Simple St...
Social media is one of the most powerful marketing channels I’ve used in my career. In fact, in recent years, it’s contin...
The 18 Best Abandoned Cart Emails To Win Back Cust...
Several times while shopping online, I’ve abandoned my cart for various reasons. Couldn’t make a decision. Was waiting fo...
Banking on Social: How to Create a Social Media Bu...
A whopping 60% of marketers feel that the way they spend their budget — and the ROI it produces — is being scrutinized mo...
In 2025, These SaaS Landing Pages Are My Go-To for...
The first place a potential customer may hear about your brand could be from your social media, a passing ad, or even a f...
The HubSpot Blog's Marketing Leadership Report: Ho...
2025 is likely going to be the most interesting year thus far for marketing leadership. In the past year alone, you've ha...
How to Get Buy-In From Top Marketing Leaders & Wha...
Whether you’re crafting a new content campaign, launching a YouTube series, or revamping your social strategy, leadership...