Apps Manager

New insights for the holidays and beyond

Introducing four new insights on the Insights page to help your business keep up with the holidays and beyond.

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Turning data into results with data-driven attribu...

Showcasing how Mercedes-Benz Germany increased performance with data-driven attribution, and introducing new ways to see success w...

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Use new AR features to shop for beauty products an...

We’re announcing two new AR features on Google that make it easier to shop for foundation and sneakers.

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3 ways for hotels to maximize their presence on Go...

Three ways to help your hotel stand out and drive bookings during the holiday travel season and beyond.

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A new way to control and optimize frequency on You...

Introducing a new way to control and optimize frequency allowing advertisers to set a frequency goal.

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3 ways to keep audiences engaged in a content-driv...

Learn the latest insights on what keeps consumers engaged in the digital world today, and explore the creative potential that Goog...

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3 app measurement strategies for business growth

Marketers are investing more in their apps and should prioritize these three app measurement strategies to drive long-term busines...

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Interview with Vanessa Aristizabal, contributor to...

Posted by the Dev Library Team We are back with another edition of the Dev Library Contributor Spotlights - a blog series hig...

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#WeArePlay | Meet app founders helping people aro...

Posted by Leticia Lago, Developer Marketing There are millions of apps available on Google Play, created by thousands of fou...

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Introducing AppSheet databases: Build data driven ...

Posted by Shirley Ng, Product Manager, Google Cloud AppSheet is Google’s platform for building no-code custom apps and workflows ...

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Get to know Google’s Coding Competitions

Posted by Julia DeLorenzo, Program Manager, Coding Competitions Google’s Coding Competitions provide interactive rounds throu...

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Interview with Doug Duhaime, contributor to Google...

Posted by the Google Dev Library Team Introducing the Dev Library Contributor Spotlights - a blog series highlighting develop...

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